Friday, February 10, 2012

Rent The Runway's Pop-Up Shop

If you're in the Los Angeles area, Rent The Runway (RTR) invites you to their first ever pop-up shop at Andaz West Hollywood this weekend, from Saturday, February 11, 2012 to Monday, February 13, 2012.

You get to try on dresses and accessories from your favorite designers in order to walk out with the perfect look for Valentine's Day or Girls' Night Out. Plus, receive a complimentary Lancôme makeup touch-up with your dress rental.

Stop by, at your leisure: Saturday, February 11, 2012 from 12-7pm; Sunday, February 12, 2012 from 12-7pm, and Monday, February 13, 2012 from 2-8pm. Purchase tickets ($5) for the event at the following link: and tweet the hashtag #RTRPopUp, once you're there!

For those of you who are unaware of Rent The Runway (RTR), the fashion/shopping site offers access to your dream wardrobe for all of life's special occasions, by bringing fashionistas glamorous dresses and luxurious accessories. You can browse from over 100 of the hottest designer brands for your next wedding, black-tie benefit, birthday, or night out, at a fraction of the cost.

Founded by co-founders Jennifer Hyman (Jenn) and Jennifer Fleiss (Jenny), who met as section-mates at Harvard Business School, the idea of RTR is to buy or rent apparel and/or accessories by reserving the merchandise online (select a rental start date 1-2 days before an event). Returns to RTR are free, and if the dress doesn't fit then you don't have to pay (they issue a full-merchandise credit, less the cost of shipping). Also, whatever merchandise you love (heart), you can save online to your RTR account for future reference. Plus, end of season they usually have a major blowout sale where you can buy designer dresses and accessories for a definite steal (in comparison to the original price of the merchandise)!
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